I would like to warmly welcome Divine Musiq - the infamous professional entertainment company, back to Shaadi-Esque for they have already featured with us previously with their blog post inspiring our ‘first dance’ and ‘wedding song’ selections. Today two individuals from the DJ collective, Josh & Jas, forming the duo since 2010, have launched three debut singles all ranking within the top 10 download charts. Their third and most recent song Lohri featuring Rupa which debuted on iTunes on Thursday 22nd December 2011, has whizzed up iTunes’ Top 10 World Download Chart in its first week.
Photo credit: Pardesi Photography | In the photo above from left to right: Jas, Rupa and Josh.
The Lohri song is in fact a tradition that many Punjabi’s and those from Northern India still celebrate to this day. It is said to mark the end of winter, and is celebrated with song and dance, a banqueted meal and a bonfire where various staple grains are thrown in. The festival is to announce the start of a new and greater harvest and prayers are carried out to ask for such a good harvest to follow. With very few Lohri songs for a DJ to choose from, these two down to earth guys have really taken it upon themselves to create a fun, new take on the festival - full of tradition and spark with an essence of freshness (I mean new zest).
This fun and family-felt video of Lohri which will most definitely inspire you to stagger over to the dance floor at your next Lohri party. The photo's from the video shoot are up on their facebook page and they all look like they had a brilliant day.
[youtube=http://www.youtube.com/watch?feature=player_embedded&v=UOtRx94O7yA]
It may spark an interest to you (as a reader) why Shaadi-Esque would feature Josh & Jas and their new song release... Well I shall tell you - The song is especially important for a newlywed couple’s first Lohri with their adjoined families and friends and even more spectacular when they have their first born child. The festivities are more extravagantly portrayed and elaborately celebrated.
Josh & Jas have proven themselves as ground-breaking DJ’s and among all artists who have shown that they are two, young at heart and humble guys who understand the need to accommodate to the young as well as the customary crowd. Josh & Jas, with their own style and swagger have merged two unique and experienced paths to create this great collaboration. Lohri is coming fast, this Friday 13th January, so why not celebrate with this great new track!
***Lohri this Friday 13th January***
I shall leave you with their previous two releases which gives you an idea of how the duo have grown in style and really impressed their weddings and event guests by their musical finesse, as DJ’s and as artists.
Visit their Facebook Fan Page, follow them on Twitter, keep updated with their blog, and buy their single on iTunes.
Something a little different on the blog today, but I hope you like this little bit of variety I am giving you ;)
Keeping you inspired.
Rachyeta xxx
I gotta bookmark this site it seems handy extremely helpful
ReplyDelete[...] went so far as to feature a talented duo as they debuted their new track ‘Lohri’ which took the iTunes download charts by storm. Shaadi-Esque’s little nugget [...]
ReplyDeletehi!!!
ReplyDelete